Driving to work this morning, I passed a billboard on my left.
As I looked to try and read it. As I read the headline on the billboard, I did a double take. (keeping in mind that I'm driving while reading, something that is important to consider if you waste your money on billboards in the first place)....
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Rick Hanshaw |
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The results have been amazing! I now understand the entire strategy behind his approach, and I see what I didn't see before. My clients constantly remark about the letter I sent and how mine was the only one they saved. It's all in the approach. Tom's instincts and guidance have been instrumental in building a reliable marketing system that sometimes works too well - what a terrible problem!! |
...The results have been amazing! ...  |
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"If the
prospect understood the proposition, he would not have to be sold
- he would come to buy." - James Patterson, Founder of National Cash Register |
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| Copyright © 2010 Tom Richard |